This project was to create a mobile experience for one of the oldest department stores in the country. I was able to leverage the design look and feel from the existing websites, and applied them to mobile design with best practices making it super user friendly.
Lord & Taylor is a department store in the United States, the oldest department store in the country. Headquartered in New York City, it is a subsidiary of the oldest commercial corporation in North America, the Hudson's Bay Company. Lord & Taylor has 50 locations, and four L&T outlets.